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Case Study

FemiClear

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The Joy Of A Healthy Hooha

ChallengeChallenge

Prove that a new, all-natural yeast infection treatment is highly efficacious.

ApproachINSIGHT - SOLUTION - BRAND PURPOSE

INSIGHT
Women feel bad about putting chemicals in their “hooha” to cure a yeast infection.

SOLUTION
Start an honest, empowering and joyful conversation about “hooha” health without chemicals.

BRAND PURPOSE
We believe every woman’s hooha should be filled with joy, not chemicals.

ResultsResults

Received well over a million viral views in just a few months.
Grew sales over 32%.